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Top 5 Marketing Tech SaaS Security Challenges

Top 5 Marketing Tech SaaS Security Challenges

Nov 13, 2023 SaaS Security / Cyber Threat
Effective marketing operations today are driven by the use of Software-as-a-Service (SaaS) applications. Marketing apps such as Salesforce, Hubspot, Outreach, Asana, Monday, and Box empower marketing teams, agencies, freelancers, and subject matter experts to collaborate seamlessly on campaigns and marketing initiatives.  These apps serve as the digital command centers for marketing professionals. They house essential go-to-market strategies, and are often connected to live payment systems authorized to spend substantial budgets. Ensuring their security is a complex task, given the multitude of applications, application owners, configurations within each app, users, interconnected apps and more. In this article, we explore the top Marketing SaaS application use cases, from external users and publicly shared links to connected apps and credit cards — and how to ensure the security and integrity of the data stored within them. 1 . External Users Marketing departments frequently grant
Why Identity & Access Management Governance is a Core Part of Your SaaS Security

Why Identity & Access Management Governance is a Core Part of Your SaaS Security

Nov 03, 2022
Every SaaS app user and login is a potential threat; whether it's bad actors or potential disgruntled former associates,  identity management and   access control  is crucial to prevent unwanted or mistaken entrances to the organization's data and systems.  Since enterprises have thousands to tens of thousands of users, and hundreds to thousands of different apps, ensuring each entrance point and user role is secure is no easy feat. Security teams need to monitor all identities to ensure that user activity meets their organization's security guidelines.  Identity and Access Management (IAM) solutions administer user identities and control access to enterprise resources and applications. As identities became the new perimeter, making sure this area is governed by the security team is vital. Gartner has recently named a new security discipline called Identity Threat Detection and Response (ITDR) that incorporates detection mechanisms that investigate suspicious posture ch
[eBook] The Guide for Reducing SaaS Applications Risk for Lean IT Security Teams

[eBook] The Guide for Reducing SaaS Applications Risk for Lean IT Security Teams

Oct 13, 2021
The Software-as-a-service (SaaS) industry has gone from novelty to an integral part of today's business world in just a few years. While the benefits to most organizations are clear – more efficiency, greater productivity, and accessibility – the risks that the SaaS model poses are starting to become visible. It's not an overstatement to say that most companies today run on SaaS. This poses an increasing challenge to their security teams.  A new guide from XDR and SSPM provider Cynet, titled The Guide for Reducing SaaS Applications Risk for Lean IT Security Teams ( download here ), breaks down exactly why SaaS ecosystems are so risky, and how security teams can mitigate those dangers.  Today, the average midsize company uses 185 SaaS apps. What this means is that the number of app-to-person connections has risen exponentially. Most midsize companies have nearly 4,406 touch points, creating an attack surface that requires significant resources to simply monitor. The risk of a digital
cyber security

Webinar: How to streamline security reviews with Trust Center

websiteVantaCompliance / Security Audit
Learn how Vanta Trust Center can help provide real-time evidence for passing controls and automate responses to security questionnaires.
Defending Your Commits From Known CVEs With GitGuardian SCA And Git Hooks

Defending Your Commits From Known CVEs With GitGuardian SCA And Git Hooks

May 20, 2024Software Security / Vulnerability
All developers want to create secure and dependable software. They should feel proud to release their code with the full confidence they did not introduce any weaknesses or anti-patterns into their applications. Unfortunately, developers are not writing their own code for the most part these days. 96% of all software contains some open-source components, and open-source components make up between  70% and 90% of any given piece of modern software . Unfortunately for our security-minded developers, most modern vulnerabilities come from those software components.  As new vulnerabilities emerge and are publicly reported as  Common Vulnerabilities and Exposures  (CVEs), security teams have little choice but to ask the developer to refactor the code to include different versions of the dependencies. Nobody is happy in this situation, as it blocks new features and can be maddening to roll back component versions and hope that nothing breaks. Developers need a way to  quickly  determine if
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