Meta Launches Paid Ad-Free Subscription in Europe to Satisfy Privacy Laws
Oct 31, 2023
Privacy / Online Security
Meta on Monday announced plans to offer an ad-free option to access Facebook and Instagram for users in the European Union (EU), European Economic Area (EEA), and Switzerland to comply with "evolving" data protection regulations in the region. The ad-free subscription, which costs €9.99/month on the web or €12.99/month on iOS and Android, is expected to be officially available starting next month. The company's proposal for a subscription version of its service was first reported by The Wall Street Journal earlier this month. "In November, we will be offering people who use Facebook or Instagram and reside in these regions the choice to continue using these personalized services for free with ads, or subscribe to stop seeing ads," the company said . "While people are subscribed, their information will not be used for ads." While the fee covers all linked accounts for a user, beginning March 1, 2024, the company plans to levy an additional fee