Location Tracking | Breaking Cybersecurity News | The Hacker News

The U.S. Federal Trade Commission (FTC) is continuing to clamp down on data brokers by prohibiting InMarket Media from selling or licensing precise location data. The settlement is part of allegations that the Texas-based company did not inform or seek consent from consumers before using their location information for advertising and marketing purposes. "InMarket will also be prohibited from selling, licensing, transferring, or sharing any product or service that categorizes or targets consumers based on sensitive location data," the FTC  said  last week. In addition, it has been ordered to destroy all the location data it previously collected subject to users' assent, as well as provide a mechanism for consumers to withdraw their consent and request for deletion of the information previously collected. The development makes InMarket the second data aggregator to face a ban in as many weeks after Outlogic (formerly X-Mode Social), which  faced accusations  that it

The U.S. Federal Trade Commission (FTC) on Tuesday prohibited data broker Outlogic , which was previously known as X-Mode Social , from sharing or selling any sensitive location data with third-parties. The ban is part of a  settlement  over allegations that the company "sold precise location data that could be used to track people's visits to sensitive locations such as medical and reproductive health clinics, places of religious worship and domestic abuse shelters." The  proposed order  also requires it to destroy all the location data it previously gathered unless it obtains consumer consent or ensures the data has been de-identified or rendered non-sensitive as well as maintain a comprehensive list of sensitive locations and develop a comprehensive privacy program with a data retention schedule to prevent abuse. The FTC accused X-Mode Social and Outlogic of failing to establish adequate safeguards to prevent the misuse of such data by downstream customers. The dev

The introduction of Open AI's ChatGPT was a defining moment for the software industry, touching off a GenAI race with its November 2022 release. SaaS vendors are now rushing to upgrade tools with enhanced productivity capabilities that are driven by generative AI. Among a wide range of uses, GenAI tools make it easier for developers to build software, assist sales teams in mundane email writing, help marketers produce unique content at low cost, and enable teams and creatives to brainstorm new ideas.  Recent significant GenAI product launches include Microsoft 365 Copilot, GitHub Copilot, and Salesforce Einstein GPT. Notably, these GenAI tools from leading SaaS providers are paid enhancements, a clear sign that no SaaS provider will want to miss out on cashing in on the GenAI transformation. Google will soon launch its SGE "Search Generative Experience" platform for premium AI-generated summaries rather than a list of websites.  At this pace, it's just a matter of a short time befo

Google has agreed to pay $93 million to settle a lawsuit filed by the U.S. state of California over allegations that the company's location-privacy practices misled consumers and violated consumer protection laws. "Our investigation revealed that Google was telling its users one thing – that it would no longer track their location once they opted out – but doing the opposite and continuing to track its users' movements for its own commercial gain," California Attorney General Rob Bonta  said .  The lawsuit is in response to disclosures that the company continued to track users' locations despite stating to the contrary that such information would not be stored if the "Location History" setting was disabled. The complaint filed by California alleged that Google collected location data through other sources and that it deceived users about their ability to opt out of personalized advertisements targeted to their location. With Google making over $220

Google unveiled a slew of new privacy, safety, and security features today at its annual developer conference, Google I/O. The tech giant's latest initiatives are aimed at protecting its users from cyber threats, including phishing attacks and malicious websites, while providing more control and transparency over their personal data. Here is a short list of the newly introduced features - Improved data control and transparency Gmail Dark Web Scan Report Effortlessly Delete Maps Search History AI-Powered Safe Browsing Content Safety API Expansion About this Image Spam View in Google Drive Among the newly introduced features, the first on the list is improved data control and transparency. Google has unveiled an update for its Android operating system that allows users to better control location sharing through apps installed on their devices. "Starting with location data, you will be informed in permission requests when an app shares your information with third-pa

Google has agreed to pay a total of $29.5 million to settle two different lawsuits brought by Indiana and Washington, D.C., over its "deceptive" location tracking practices. The search and advertising giant is required to pay  $9.5 million to D.C.  and  $20 million to Indiana  after the states sued the company for charges that the company tracked users' locations without their express consent. The settlement adds to the  $391.5 million  Google agreed to pay to 40 states over similar allegations two months ago. The company is still facing two more location-tracking lawsuits in  Texas  and  Washington . The lawsuits came in response to revelations in 2018 that the internet company continued to track users' whereabouts on Android and iOS through a setting called  Web & App Activity  despite turning  Location History  options off. Google was also accused of employing  dark patterns , which refer to design choices intended to deceive users into carrying out actio

The U.S. Federal Trade Commission (FTC) on Monday said it filed a lawsuit against Kochava, a location data broker, for collecting and selling precise geolocation data gathered from consumers' mobile devices. The complaint alleges that the U.S. company  amasses  a "wealth of information" about users by purchasing data from other data brokers to sell to its own clients. "Kochava then sells customized data feeds to its clients to, among other purposes, assist in advertising and analyzing foot traffic at stores or other locations," the FTC  said . "Among other categories, Kochava sells timestamped latitude and longitude coordinates showing the location of mobile devices." The Idaho-based company advertises itself as a "real-time data solutions company" and the "largest independent data marketplace for connected devices." It also claims its  Kochava Collective  data marketplace provides "premium data feeds, audience targeting, a