Google is planning to make Chrome faster in order to provide its users fast Internet browsing experience.

Thanks to a new, open-source data and web compression algorithm for the Internet called Brotli, which Google announced last year to boost its web page performance.

With Brotli, Google will speed up Chrome and users could get a significant performance boost in coming months.

Google introduced Brotli last September and claimed that the new algorithm is a "whole new data format" that could reduce file sizes by up to 26 percent higher than Zopfli, the company's three-year-old web compression technology.

Net result – Fast Internet Browsing

In a post on Google+ on Tuesday, web performance engineer at Google Ilya Grigorik announced that the new algorithm is coming to Chrome soon, which will change the way files are compressed, improving loading speeds by a quarter.

Besides faster loading speeds, Brotli also have additional benefits for smartphone users, which includes:
  • Lower data transfer fees
  • Reduced battery use
Brotli is currently in beta testing mode, with a current status "intent to ship", however, it is likely to be rolled out with the next stable release of Chrome.

Advantages of Brotli

  • Brotli outperforms gzip for typical web assets (e.g. css, html, js) by 17–25%.
  • Brotli -11 density compared to gzip -9:
  • html (multi-language corpus): 25% savings
  • js (alexa top 10k): 17% savings
  • minified js (alexa top 10k): 17% savings
  • css (alexa top 10k): 20% savings

Chrome to Speed Up Web Page Performance Over HTTPS

At present, Brotli is restricted to HTTPS connections, and if you are curious to see Brotli in action, you can activate the feature in Chrome Canary, which is Google's browser for testing new features.

Thereby, you can carry out internet speed test with the help of various website performance testing tools to know what difference Brotli makes to your Internet browsing experience.

So, Get Ready to Speed Up Chrome and make your web page performance faster.

Found this article interesting? Follow us on Twitter and LinkedIn to read more exclusive content we post.