Google Moving Its Ad Services to Fully Encrypted Platform
Apr 20, 2015
Encryption is one of the major steps to be taken by every big technology giant in order to protect its users over the Internet, and, among those, Google has set an admirable example by gradually moving all of its online services to use strong HTTPS encryption. So far, Google encrypted email by switching its Gmail service to HTTPS, Google encrypted data communicating between its servers, Google gives priority to encrypted websites in its search results, as well as Google search also uses HTTPS . Now: To help protect privacy and security of its users, the search engine giant is moving its advertising platforms to HTTPS , as well. Google has already moved its YouTube advertisements to HTTPS as of the end of last year, but Google has a widely spread ad network that serves ads to Hundreds of Millions of users across the Globe every day. However, the content of those ads are mainly controlled by the advertisers, and we cannot predict their intention. To better comba...