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How to Clear Data Facebook Collects About You from Other Sites and Apps

How to Clear Data Facebook Collects About You from Other Sites and Apps
Jan 29, 2020
Facebook is one of the world's biggest advertising platforms, and that's because it knows a lot about you, me, and everyone. Facebook uses many tools to track people across the Internet, whether they have an account with the social networking site or not, and most of them rely on the online activity data other apps and websites share with Facebook. Everything we do online generates an extensive amount of behavioral data, from buying clothes to looking for hotels, which apps and websites often share with advertising companies, allowing them to build more accurate profiles of your interests and needs. However, after facing worldwide criticism over privacy and data breach controversies, Facebook last summer announced a privacy tool, called Off-Facebook Activity , which gives users more control of their data collected by Facebook. Starting today on Data Privacy Day 2020 , the Off-Facebook Activity feature is now available to every user around the world, which was initiall

Use This Privacy Tool to View and Clear Your 'Off-Facebook Activity' Data

Use This Privacy Tool to View and Clear Your 'Off-Facebook Activity' Data
Aug 20, 2019
Well, here we have great news for Facebook users, which is otherwise terrible for marketers and publishers whose businesses rely on Facebook advertisement for re-targeted conversations. Following the Cambridge Analytica scandal , Facebook has taken several privacy measures in the past one year with an aim to give its users more control over their data and transparency about how the social media giant and other apps on its platform use that data. Now in its new effort, Facebook has launched a new privacy feature that allows its users to control data that the social media platform receives from other apps and websites about their online activity. Dubbed " Off-Facebook Activity ," the feature was initially announced by Facebook CEO Mark Zuckerberg last year as "Clear History," allowing users to clear the data that third-party websites and apps share with Facebook. "Off-Facebook Activity lets you see a summary of the apps and websites that send us infor

GenAI: A New Headache for SaaS Security Teams

GenAI: A New Headache for SaaS Security Teams
Apr 17, 2024SaaS Security / AI Governance
The introduction of Open AI's ChatGPT was a defining moment for the software industry, touching off a GenAI race with its November 2022 release. SaaS vendors are now rushing to upgrade tools with enhanced productivity capabilities that are driven by generative AI. Among a wide range of uses, GenAI tools make it easier for developers to build software, assist sales teams in mundane email writing, help marketers produce unique content at low cost, and enable teams and creatives to brainstorm new ideas.  Recent significant GenAI product launches include Microsoft 365 Copilot, GitHub Copilot, and Salesforce Einstein GPT. Notably, these GenAI tools from leading SaaS providers are paid enhancements, a clear sign that no SaaS provider will want to miss out on cashing in on the GenAI transformation. Google will soon launch its SGE "Search Generative Experience" platform for premium AI-generated summaries rather than a list of websites.  At this pace, it's just a matter of a short time befo
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