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Wherever there's been conflict in the world, propaganda has never been far away. Travel back in time to 515 BC and read the Behistun Inscription, an autobiography by Persian King Darius that discusses his rise to power. More recently, see how different newspapers report on wars, where it's said, 'The first casualty is the truth.'  While these forms of communication could shape people's beliefs, they also carry limitations around scalability. Any messaging and propaganda would often lose its power after traveling a certain distance. Of course, with social media and the online world there are few physical limits on reach, apart from where someone's internet connection drops. Add in the rise of AI, and there's also nothing to stop the scalability either.  This article explores what this means for societies and organizations facing AI-powered information manipulation and deception. The rise of the echo chamber According to the Pew R...