GenAI: A New Headache for SaaS Security Teams
Apr 17, 2024
SaaS Security / AI Governance
The introduction of Open AI's ChatGPT was a defining moment for the software industry, touching off a GenAI race with its November 2022 release. SaaS vendors are now rushing to upgrade tools with enhanced productivity capabilities that are driven by generative AI. Among a wide range of uses, GenAI tools make it easier for developers to build software, assist sales teams in mundane email writing, help marketers produce unique content at low cost, and enable teams and creatives to brainstorm new ideas. Recent significant GenAI product launches include Microsoft 365 Copilot, GitHub Copilot, and Salesforce Einstein GPT. Notably, these GenAI tools from leading SaaS providers are paid enhancements, a clear sign that no SaaS provider will want to miss out on cashing in on the GenAI transformation. Google will soon launch its SGE "Search Generative Experience" platform for premium AI-generated summaries rather than a list of websites. At this pace, it's just a matter of a short time befo