google adwords management | Breaking Cybersecurity News | The Hacker News

Google had also joined the path of Apple, Facebook, and Youtube to kill the "Adobe Flash Player" by announcing that the company is banning Flash banner support from its Adwords Advertising platform. "To enhance the browsing experience for more people on more devices, the Google Display Network and DoubleClick Digital Marketing are now going 100% HTML5" Google says. It's been two decades since Adobe Flash has ruled the Web Space Animation Arena, which was the de facto standard for playing the online videos. Flash Player had been famous for Zero-day exploits which are a potential threat to online users. Even Adobe tried to maintain equilibrium by releasing a countless number of patches frequently (that got hiked), for instant reported vulnerabilities, but this had annoyed both customers and companies. The endless troubleshooting of the Flash Player plugins never resolved the vulnerabilities. To put a full stop on this issue... many major t

Encryption is one of the major steps to be taken by every big technology giant in order to protect its users over the Internet, and, among those, Google has set an admirable example by gradually moving all of its online services to use strong HTTPS encryption. So far, Google encrypted email by switching its Gmail service to HTTPS, Google encrypted data communicating between its servers, Google gives priority to encrypted websites in its search results, as well as Google search also uses HTTPS . Now: To help protect privacy and security of its users, the search engine giant is moving its advertising platforms to HTTPS , as well. Google has already moved its YouTube advertisements to HTTPS as of the end of last year, but Google has a widely spread ad network that serves ads to Hundreds of Millions of users across the Globe every day. However, the content of those ads are mainly controlled by the advertisers, and we cannot predict their intention. To better comba

The introduction of Open AI's ChatGPT was a defining moment for the software industry, touching off a GenAI race with its November 2022 release. SaaS vendors are now rushing to upgrade tools with enhanced productivity capabilities that are driven by generative AI. Among a wide range of uses, GenAI tools make it easier for developers to build software, assist sales teams in mundane email writing, help marketers produce unique content at low cost, and enable teams and creatives to brainstorm new ideas.  Recent significant GenAI product launches include Microsoft 365 Copilot, GitHub Copilot, and Salesforce Einstein GPT. Notably, these GenAI tools from leading SaaS providers are paid enhancements, a clear sign that no SaaS provider will want to miss out on cashing in on the GenAI transformation. Google will soon launch its SGE "Search Generative Experience" platform for premium AI-generated summaries rather than a list of websites.  At this pace, it's just a matter of a short time befo